Melhan

2024
RISE l Switzerland

Branding, packaging, social media

Melhan is a Moroccan gourmet date brand based in Switzerland, blending timeless heritage with contemporary elegance. Rooted in authenticity, the brand celebrates the rich traditions of date cultivation while offering a refined, modern experience through the intricate combinations of taste. With a focus on quality, natural goodness, and thoughtful design, Melhan invites you to savor every bite as a moment of connection and indulgence.

The branding for Melhan was crafted to reflect its core values of authenticity, quality, and modern sophistication. From the bilingual logotype to the carefully chosen color palette and typography, every element was designed to tell a story of elegance and tradition. The visual identity uses illustration and typographical elements, creating a cohesive brand that resonates with both its origins and its global audience.